ooohh I say... Crumpet!

In the U.K. the term "crumpet" is sometimes used to refer to an attractive woman, often as the phrase "a bit of crumpet



 Any way that's not what this blog is about

Aldi Edgbaston - Mr Warburtons Crumpets - 79p for 6,  Aldi Crumpets - 37p for 6

Warburtons have a very positive image and have been successful in gaining market share - however Aldi are fast leaving behind their nasty-cheap-cheerless image - and it where I shop by preference so I feel another test is required:

First: Are we comparing like with like?

Best Before is 21 Feb for Aldi and 22 Feb for Warburtons - so OK

Weight per unit:  47g Aldi 61g Warburtons - ahhh - a pack of 47g Warburtons would be 61p then compared with 37p for Aldi

Left - Warburtons Right - Aldi

Ingredients - similar - Warburtons quotes E numbers while Aldi prefers the chemical name.  Neither reads particularly more or less "healthy".

Nutrition - More calories and sugar from Aldi, more salt and more water from Warburtons everything else the same.

Taste: Both samples were toasted, buttered and halved.  Plates where then shuffled (eyes shut) until I lost track of which was where and then after 30s of further cooling - tasted.

Warburtons - softer, less baked, delicate taste but a bit bland
Aldi - over baked, tasty but with a bitter aftertaste - from the burned base I think

Conclusion:

I will stick with the Aldi - prefer the smaller size as means less calories consumed and 2/3 the cost (by weight) or 1/2 the cost (by unit).  If the next lot are over baked - then switch to Warburtons.